Way of the Rope
LOGO DESIGN / STRATEGY / ECOMMERCE
Bristol, United Kingdom
I created the logo for Way of the Rope in the Spring of 2020.
The company was founded by world champion parkour athlete and Ninja Warrior, Timothy Shieff.
It is a rope-based revolution training system. The company manufactures ropes as well as training courses. They also hosts a digital community for members to track progress, share results, and get feedback from Tim as well as other experts.
Below you can see the logo set in all it’s versions as well as some product mock-ups.
This is the beginning segment of the Way of the Rope - White trailer to show how the logo was used on screen as a title.
This is the ending segment of the Way of the Rope - White trailer to show how the logo was used on screen as a title.